Vancouver, Columbia Británica— 19 de abril de 2022—PrecisionOS, el proveedor líder de capacitación en realidad virtual (VR) para procedimientos de cirugía ortopédica, ha contratado a Sue Bohle, The Bohle Company, como su asesora estratégica para relaciones públicas.
The Bohle Company has for more than 40 years specialized in helping entrepreneurial technology-based start-ups. The Bohle Company was Microsoft’s first PR agency and Bohle worked directly with Bill Gates and Steve Balmer to establish MS-DOS as the dominant operating system for the 16 Bit PC. She also launched and handled PR for both Epson America and Packard Bell.
Bohle guió los esfuerzos de relaciones públicas de muchas otras empresas de tecnología y videojuegos, incluidas Atari, Crystal Dynamics y Electronic Arts, además de hacer crecer sustancialmente la Game Developers Conference (GDC) y ayudar a que Penny Arcade Expos (PAX) asista anualmente a las conferencias de juegos. En 2008, comenzó a promover juegos serios y simulaciones y lanzó Serious Play, ahora la conferencia internacional líder en capacitación y educación basada en juegos en el ejército, la atención médica y la educación.
“Sue and I share a passion for improving education, said Danny Goel, MD, surgeon and CEO, PrecisionOS. “We’ll benefit from her knowledge and the needs of early stage technology companies.”
Bohle’s honors include election to the College of Fellows, PRSA, an honor bestowed on less than one percent of PR professionals and being named one of the “Top 50 Most Powerful Women in PR” by PR Week.
Bohle explains: “Once in a while, you run across a CEO with an idea that can change the course of an industry. And that makes you want to jump in his wagon and help steer.”
Bohle holds both a bachelor’s and master’s degree from Medill School of Journalism, Northwestern University.
Sobre PrecisionOS
PrecisionOS was founded in partnership with clinical orthopedic surgeon educators and an expert group of XR (virtual reality, augmented reality and mixed reality) senior software developers to create training for orthopedic surgeons. The company’s immersive simulations are scientifically validated, peer-reviewed and published in leading medical research journals. Participants engage in a realistic operating environment, alone or in collaboration with other trainees anywhere in the world, test their knowledge and desire to try alternate approaches, receive instructive feedback and repeat procedures until achieving proficiency.
PrecisionOS tiene su sede en Vancouver, BC, con afiliaciones de colaboración con más de 50 instituciones médicas importantes en los EE. UU., Canadá. Su software se ha utilizado en más de 40 países y 600 ciudades en todo el mundo.
Contacto con los medios:
Sue Bohle; sue.bohle@precisionostech.com